Challenger and Accuride launch trailer co-branding program

Elgin and Accuride co-branded trailers show recognition to the great standing and business commitments between these two companies.

LONDON & CAMBRIDGE, ON

On September 26, 2017, members of the Accuride Corporation visited Challenger Headquarters in Cambridge ON, and its Elgin Division Terminal in London, ON, to see the launch of new co-branded trailers. Showcasing both Elgin and Accuride logos, these ten trailers show recognition to the long term business commitments between Elgin (Challenger) and Accuride. Proudly represented side by side on these trailers, these logos further cement the commitment to service, and great standing between these companies. Members of Accuride were invited to have tours of the Elgin Terminal and Challenger Head Office, as well as witness the launch of these new trailers.

The teams at Challenger and Elgin are pleased to feature of one of our longstanding and valued customers through this co-branding initiative, as it further fosters a great working partnership.

Kevin Link, General Manager of Elgin, had this to share: “Elgin is proud to be associated with a customer that shares our commitment to service, and values the true meaning of partnership.  Our relationship has grown since 2002 through being able to communicate and devise solutions to the changes that have arisen.  These co-branded trailers are evidence of our commitment to each other”.


The co-branded trailers visit Accuride Headquarters in Evansville, Indiana.

Brian Bartlett, National Account Director for Challenger, initially brought on Accuride’s business in 2002, and has continued to foster the company relationship. He is very pleased to see the business and partnership develop to the level that is at, saying, “We have offered many services to the business, including dedicated on-site shunting, and trailer loading, and dedicated in-plant dispatch.  We are very pleased of the enhancements we have offered over the years and the attention to detail and on-time service commitments that have been fostered from this.”

On their way to make a delivery for Accuride, the trailers visited Accuride’s Corporate Headquarters in Evansville, Indiana on September 28, 2017.

 


 

CHALLENGER MOTOR FREIGHT:

Challenger transports goods across North America, as well as internationally, through their full range of transportation, logistics, warehousing and distribution services. Since its inception in 1975, Challenger –  one of the largest privately owned transport carriers in Canada – has continually strived to surpass their own standards of quality and performance with their outstanding team, equipment and service.

 

ELGIN MOTOR FREIGHT:

Elgin is a division of Challenger Motor Freight, focused on providing exceptional service at competitive rates. This division is centrally located along the 401 corridor, which permits expedited service from origin to destination.  Since 2001, this division has worked with many large manufacturers and consumer packaged goods products, providing reliable transportation while meeting strict deadlines.

 

ACCURIDE CORPORATION:

With headquarters in Evansville, Ind., USA, Accuride Corporation is a leading supplier of components to the global commercial vehicle industry. Its products include commercial vehicle wheels, and wheel-end components and assemblies. The company’s products are marketed under its brand names, which include Accuride®, Accuride Wheel End Solutions, Gianetti Ruote®, Gunite®, and KIC®.

 


 

Contact:
Brian Bartlett

Challenger Motor Freight
300 Maple Grove Road
Cambridge, ON
N3E 1B7
brianb@challenger.com
519-239-4838
www.challenger.com